Digital convergence requires transformation and omnichannel solutions
A significant shift of digital focus has happened in just the last few months. Not long ago we found that customers were busy catching up in the mobile channel. Most companies had then already implemented business critical features on external and internal web sites, and…
Making travel easier – Webbdagarna 2013 (video)
Under the theme “Making travel easier”, Massimo Pascotto (Head of Innovation, SAS) and I give a presentation about the projects resulting in the smartphone and iPad apps from Scandinavian Airlines. The recording is from the event “Webbdagarna” held in Gothenburg 2013. This is a shortened…
My top 30 apps vs cross-channel
I recently went through apps I’ve downloaded and want to share my top 30 apps (apps I use on a daily or weekly basis). I am sure you also use most of these apps. Interestingly all of them, with the exception of two, are cross-channel…
Mobile, wearables and cross-channel solutions
You have probably already read most CES summaries and agree with the conclusion that a key trend is connected things. From mobile apps to embedded sensors, wearable technology (glasses, wristbands, watches, etc), and smart TVs, we’re heading into a reality where things become enchanted. This…
Objects Of Desire
We are spoiled, ‘consumerized’ users of technology nowadays. We expect compelling, aesthetic user experiences as a default and we want to use our own, favourite devices. If that expectation is not met, we disconnect; in our role as consumers, but just as much as enterprise…